Blog - Sponsorship Mastery

Yesterday at 5:15 pm

7in7 Interview Series: The Rising Fandom & Value of Esports & Sponsorship

Get ready for a thrilling 7in7 interview about esports ––one of the hottest topics in the sponsorship industry! Sponsorship Mastery Founder Paula Beadle is joined by Rebecca Longawa, Founder…

7in7 & Thought Leader Interviews Latest

7in7 Interview Series: The New Frontier of Sponsorship Activation

28 Apr at 8:00 pm

Despite the slow return of live events, sponsor interest and renewed enthusiasm for in-person activations and engagements are inevitable. As…

Industry News

Emerging Categories in 2021

9 Apr at 9:19 pm

The first quarter of 2021 has been full of hope and change in both life and sponsorship. We are keeping…

7in7 & Thought Leader Interviews Latest

7in7 Interview Series: The Art of Mastering Hospitality

7 Apr at 8:50 pm

In this exciting new 7in7, Paula Beadle is joined by Don Dow, events industry maverick who creates hospitality experiences with…

General Blogs Latest

Now Is The Time For Sponsorships With Purpose

1 Apr at 7:00 pm

Not long ago, sponsorship relationships were framed by the question “what can we do for you” without the added phrase…

General Blogs Ideation

10 Expert Insights on Creating More Meaningful and Innovative Activations

15 Mar at 5:43 pm

Unique activations and integrations are the name of the game for Marques Jackson and Scott McNearney. Marques Jackson is Senior…

General Blogs Sales & Strategic Planning

10 Easy Steps to Kickstart Your Sponsorship Sales Plan

25 Feb at 7:36 pm

Sales plan development is critical to your success. As the saying goes, “a goal without a plan is just a…

7in7 & Thought Leader Interviews

7in7 Interview Series: How to Successfully Juggle Your Event & Sponsorship

23 Feb at 11:24 pm

Jen Puente is a true sponsorship maven. Over an 18-year career span at Wisconsin State Fair, she drove her way…

General Blogs Latest

How Understanding What Brands Want Can Help You Close More Deals

16 Feb at 6:50 pm

The gap between what brands want and what rights-holders are providing is expansive. Why? Both sides of the partnership are…

Latest

How to Get Your Sponsors to Fall In Love With You

9 Feb at 9:45 pm

So, you’re dating. It’s going fine, but you secretly want it to go from ice cream on the couch to…

General Blogs Latest

5 Ways Your Sponsorship Sales Team Can Go From Stuck to Unstoppable

2 Feb at 11:45 pm

2021 isn’t just another new year. It’s a year brimming with optimism and the promise of a fresh start in…

7in7 Interview Series: The Rising Fandom & Value of Esports & Sponsorship

7in7 Interview Series: The New Frontier of Sponsorship Activation

Emerging Categories in 2021

7in7 Interview Series: The Art of Mastering Hospitality

Now Is The Time For Sponsorships With Purpose

10 Expert Insights on Creating More Meaningful and Innovative Activations

10 Easy Steps to Kickstart Your Sponsorship Sales Plan

7in7 Interview Series: How to Successfully Juggle Your Event & Sponsorship

How Understanding What Brands Want Can Help You Close More Deals

How to Get Your Sponsors to Fall In Love With You

5 Ways Your Sponsorship Sales Team Can Go From Stuck to Unstoppable

Subscribe for Updates

Latest Posts

7in7 Interview Series: The Rising Fandom & Value of Esports & Sponsorship

7in7 Interview Series: The New Frontier of Sponsorship Activation

Emerging Categories in 2021

Categories