Sponsorship Mastery Masterclasses are real-world learning experiences to help sales leaders master the art and science of sponsorship. Now more than ever, it’s important for sponsorship practitioners to make the connection between proven strategies and real-world challenges, so they can increase sponsorship revenue, build stronger partnerships and drive more results.

Masterclasses feature timely topics, industry experts and guest presenters, plus bonus tools and resources.

We look forward to sharing some exciting updates on what we’re planning for 2021 Masterclasses. Check back soon or subscribe to receive notifications on the latest Masterclass news. 

Past Masterclasses

  • Develop a Sales Plan without Crushing Your Spirit
  • Increase Your Sponsorship Revenue Without Losing Your Mind
  • Create Powerful Proposals so You Can Close More Deals
  • Use a Street Hustle Pricing Approach to Increase Revenue
  • Improve Your Sales Process to Win More Sponsors

What Masterclass Attendees are Saying

“That was outstanding! Thank you and I am so grateful for your beautifully distilled insights. I am looking forward to passing along what you shared to others who will benefit in their pursuit of partnerships. Thanks again!”

“What better way to support your industry, build a community and create purpose during a time when all/most seems helpless, than to start a Sponsorship Masterclass series! Paula’s 4 part series that outlines AND goes deep into building a successful sponsorship sales strategy was nothing short of amazing! A huge thank you to Paula and her team for all of their time and efforts breathing life and energy back into sponsorship sales executives. If you weren’t able to join — you SERIOUSLY missed out!”

“I attended last week and can say I came out of it energized and ready to sell sponsorships left and right!”

“I just took your webinar on sponsorships, and I registered for the virtual seminar later this month. First, I want to thank you. I appreciated your insight and honesty, but you also got me motivated. I’ve been down for months wondering if my industry is gone, so thank you for helping me get my mojo back.”